Bar Council Advertising Compliance Checker
A quick, BCI-aware self-check of your law-firm marketing. Answer seven questions to spot anything that could breach Bar Council of India advertising norms — before it becomes a problem.
1. Does your website or profile use superlatives like “best”, “No. 1”, “leading” or “top” lawyer/firm?
2. Do you guarantee, promise or imply specific case outcomes or success rates?
3. Do you publish client testimonials that describe case results?
4. Do you directly solicit clients or promise results to win work?
5. Do you compare your firm to named other lawyers or firms?
6. Do you advertise your fees in order to attract clients (touting)?
7. Is your public information limited to permitted categories — name, contact details, areas of practice, qualifications and enrolment?
Informational only — not legal advice. This checker reflects widely-understood Bar Council of India advertising norms (notably Rule 36 and its 2008 amendment). For a binding view, consult the BCI rules directly or your own counsel. See our editorial standards.
Why this matters
Indian advocates can market themselves — but only within the Bar Council of India’s rules: be informational and discoverable, never touting, soliciting or guaranteeing outcomes. Staying compliant protects your standing while still letting you grow. Read the detail in our BCI rules explainer.
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